PROJECT DESCRIPTION

The Nest is a book, conceived and designed by Scott Massey, about process—the process of designing, and how it changes both what we make and who we are. The Nest is also a book about memory—how memory builds up in layers and influences our experiences, as well as the things we make. The focus of The Nest is a series of posters created in celebration of the exhibition Inside Out & Upside Down: Posters from CalArts 1970–2019. The Nest documents Massey’s use of appropriation, collage, layering and re-working to generate 200 unique and vibrant compositions that each tell a different story about creative discovery.

Using elements that represent the history and range of the storied CalArts poster archive, this project is an exploration of aesthetic strategies brought to life by blending both digital and analog processes. Layer by layer, step by step, The Nest closely examines each phase of designing those 200 posters. It is a celebration of process and a deep dive into the ever-evolving design values that guide one along the creative process. The Nest is full of personal narratives, conversations about process, the always difficult journey of making, and how memories can guide and inspire. Through interviews, essays, and conversations among designers, The Nest looks to illuminate what it truly takes to start something and to keep going no matter the resistance, until you find your way out.

BOOK INFORMATION

Trim Size: 8.5 x 11

Number of Pages: 272

Binding Method: Thread-stitching

Paper: Cover and Dividers: Kraft Paper, nutmeg, 140 g/m; End Pages: Wibalin Selector, Black (WBN570), 120 g/m; Text Sheets: GardaArtGloss 115 g/m; Tests Sheets: GardaMatt, 140 g/m; Galleries: GardaMatt, 120 g/m

Typefaces: Monument Grotesk (Dinamo) & Self Modern (Bretagne Type Foundry)

CREDIT INFORMATION

Creative Director: Scott Massey

Art Director: Scott Massey

Book Designer: Scott Massey

Jacket/Cover Designer: Scott Massey

Illustrator: Scott Massey

Photographer:

Picture Editor: Scott Massey

Production Director: Lars Harmsen, Julia Kahl

Production Coordinator: Julia Kahl

Production Artist: Scott Massey

Other Credits: Ethan A. Stewart - Editor; Jackson Friedman - Proofreading; Laura Bernstein - Writer; Ian Lynam - Writer; Denise Gonzales Crisp - Writer; Gail Swanlund - Writer; Joseph Conway - Writer; Michael Worthington - Writer; David Karwan - Writer; Louise Sandhaus - Writer; Bijan Berahimi - Contributor; Stefano Giustiniani - Contributor; Martin Venezky - Contributor; Ed Fella - Contributor; Juliette Bellocq - Contributor; Paul Share; George Bates - Contributor; Jon Sueda - Contributor; Lisa Armstrong - Animator; Tom Kracauer - Collaborator.

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